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Get to know ABC Wealth

Doug Robb Jr. founded ABC Wealth in 2016. With three decades of industry knowledge, his mission is to provide objective, transparent guidance and custom strategies that help clients preserve and grow their assets.


Doug Robb Jr. President/Founder

With faith as his foundation, Doug Robb Jr. is a steward and servant who founded ABC Wealth Advisors in 2016 to help protect his clients’ finances as effectively as he once protected quarterbacks.

Doug named his firm ABC because he is committed to focusing on what’s most important. “There are always going to be hardships, always going to be challenges,” he says. “There are a lot of things that are out of our control, whether it’s market volatility, interest rates, taxes. But what can we control? We can control A, our attitude; B, our behavior; C, our commitment.”

Doug has been helping people reach their financial goals since 1993. Before launching his own firm, he served in various leadership roles at several prominent financial, insurance and asset management organizations. His diversity of knowledge and experience helps him identify investment and insurance products and strategies suited to his clients’ unique needs, and his primary goals are to help clients protect their growth and mitigate taxes.

Doug graduated in 1990 with a political science and public administration degree from Montclair State University, where he earned NCAA Division III All-America honors as an offensive lineman and later was inducted into the school’s athletic hall of fame. The son of a police officer and a nurse, Doug also earned a master’s degree in criminal justice and law enforcement administration from New Jersey City University.

Doug and his wife are the proud parents of five children. When he isn’t assisting clients, Doug invests much of his energy into A Seat at the Table Foundation, a 501(c)(3) organization he created to help special-needs adults integrate into society. Doug also enjoys playing golf, boating, hiking, visiting national parks and other outdoor activities.

"I tell everybody, 'There will be no gotchas.' You're not going to go home and say, 'Oh, he didn't tell me this.'"

Start Protecting Your Tomorrow. Start Planning Today.

It’s never too early — or too late — to plan for the future and begin putting strategies in place to preserve and grow what you’ve amassed. Schedule a meeting with Doug Robb Jr. today.

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